About Us

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All Dreams Begin Somewhere


Founded in 1978 on little more than dreams and hard work, Forever Living is now a multi-billion dollar company, based in Scottsdale, Arizona, that manufactures and sells dozens of wellness and beauty products. People just like you distribute these life-enhancing products, providing you the opportunity to own your own business and secure your financial future with a proven plan. With over nine and a half million Forever Business Owners in over 145 countries, Forever Living offers the once in a lifetime opportunity of living a healthier, wealthier life.

Rex Maughan knew there had to be something more to life than struggling to support his family and battling constant exhaustion. There were two things he needed to find to drastically improve the quality of his life—better health and financial freedom.

For years, Rex searched for a way to obtain these two things, but wasn’t satisfied with anything he found. So in 1978, he invited 43 people to attend the first Forever Living Products meeting in Tempe, Arizona, where he unveiled a customized plan that would provide him—and anyone else—with better health and financial freedom.

Rex proposed a very simple business idea to his closest family and friends. Offer consumable products to the public that are proven to promote lasting wellness and health—and do it in a personal way. Instead of dumping big bucks into traditional advertising, compensate anyone willing to share these products with their family and friends.